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Mission Statement

MediaLab seeks to provide pre–professional opportunities for talented PLU students to create high–quality content and services for community partners such as not–for–profits, media outlets, government agencies, and other organizations.


About Us

An award–winning student media organization, MediaLab has expertise across the media spectrum. We work with clients in many industries to help them achieve results through effective marketing and communication campaigns.

 

The MediaLab staff is comprised of among the most talented and hardworking students at Pacific Lutheran University. By choosing MediaLab for your communication needs, you are not only assured the best service, you are helping to further the career of each staff member.

 

Whether your needs are video production, market research, graphic design, marketing or web design, MediaLab can work for you.


History

MediaLab began in 2006 as an experimental, extracurricular endeavor focusing on print journalism. Within a year, MediaLab evolved to become a for–credit class, with a broader scope that included videography, photography, print journalism and public relations.

 

Each year MediaLab continues to enhance its programs and structure to best meet the needs of student members and their clients.


RECRUITMENT

 

MediaLab accepts applications for new members twice each year, once during the Fall Semester and once during the Spring. Successful candidates for MediaLab tend to exhibit the following attributes and characteristics:

  • Minimum overall GPA of 3.0
  • Self-motivated
  • Willing to accept and rise to challenges
  • Responsible and dependable
  • Comfortable as both leaders and team–players
  • Work well with peers
  • Take direction well
  • Work well independently
  • Consistently meet deadlines
  • Professional demeanor
  • Respectful of others
  • Interested and willing to learn and develop new skills in all facets of media, including:
    • Public Relations
    • Photography
    • Mass Communication Writing
    • Videography and Video Editing
    • Marketing, and more.

MediaLab Application Requirements

  • MediaLab Cover Page (Available Here)
  • Cover letter
  • Resume
  • Two letters of recommendation
  • A 300–word essay about something of personal or professional interest
  • A portfolio of samples that demonstrate artistry/skill (minimum of three samples of writing, art, video, etc.)

Incomplete applications, or those containing grammar, spelling or factual errors will be automatically disqualified.


For more information about recruitment or application submissions, please e–mail us at applyml@plu.edu, or contact Faculty Adviser Robert Marshall Wells, Ph.D., at wellsrm@plu.edu.